People-based marketing is now within reach.

Transform your company’s marketing by focusing on people and not the media. Gain powerful insights, make data driven choices and gain the results you are searching for.

Leverage the Power of Your Data Today!

We are passionate data and marketing professionals working for you.

As a business owner, you want the data that tells you exactly your customer’s interests, goals, challenges and pain points are so that you can precisely target them. This is where we come in.

Our consultants use marketing, data and technology to help define and/or redefine your business goals and processes to attract your target audience. We will work with you to set up systems for communicating and monitoring your marketing performance, allowing you to have precise targeting and measurement to report out the ROI. Customer data is what we do, what we’re good at, and what we will help you excel at

SEO & Website Audit

Our SEO engagements begin with an audit of your website, reviewing your target market and their pain points, an exploration of your website personas, and deep dive of your existing activity and your competitor’s online activity. We put together an SEO strategy for keywords you should target for your website, blog, social media channel, etc.

SMART Goal Setting (Marketing Strategy)

A marketing strategy is your business's plan for reaching people and turning them into customers of the product or service that you provide. To put together a marketing strategy, we need to help you set goals for your business, and we’ll employ the S.M.A.R.T. goal setting technique to help you soar above your competition.​

Business Consulting Services

For campaigns to be successful, they must leverage multiple mediums, use a sequence of messages over a time duration, support positioning statements, and reach your ROI goals. We will help you define each aspect in the campaign planning process so that you can present a successful plan to the key stakeholders.

Who We Are

Data = Marketing was started to provide strategic data focused marketing strategies to companies who are seeking a better way to connect with customers.

 Our goal is  to show companies how to use data to build and strengthen their marketing plans; while implementing actions driven by good data practices. 

Kendall Shawhan.



Free Consultation

Say goodbye to average marketing.

 During your complimentary online marketing consultation, you will discover how we will help you:

  • Attract search traffic
  • Increase credibility
  • Reach potential customers on their platforms and devices they use most often

Call us today for immediate support! 

(425) 405-0715